Over the past week or so I’ve been shooting & editing a batch of pieces for Rancho Santa Fe Estate & Fine Jewelry. As the name suggests, the boutique is located in the very affluent RSF community in San Diego, and carries absolutely incredible estate jewelry. Owner, Coleen Freeman, has a beautifully curated collection which satisfies both those who are looking for outstanding diamonds & gems, as well as those looking for familiar names such as Cartier, Tiffany, Oscar Heyman, etc.
The shots are kept relatively simple with white backgrounds and soft reflections & shadows, letting the pieces speak for themselves and also lending the jeweler some flexibility for using the images on her website as well as in print ads.
I’m about half way through the project, so expect another post soon!