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Sara Rey Jewelry Photography Blog 5`

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Sara Rey Jewelry Photography Blog 52

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Over the past week or so I’ve been shooting & editing a batch of pieces for Rancho Santa Fe Estate & Fine Jewelry. As the name suggests, the boutique is located in the very affluent RSF community in San Diego, and carries absolutely incredible estate jewelry. Owner, Coleen Freeman, has a beautifully curated collection which satisfies both those who are looking for outstanding diamonds & gems, as well as those looking for familiar names such as Cartier, Tiffany, Oscar Heyman, etc.

The shots are kept relatively simple with white backgrounds and soft reflections & shadows, letting the pieces speak for themselves and also lending the jeweler some flexibility for using the images on her website as well as in print ads.

I’m about half way through the project, so expect another post soon!

Variations of a Stack

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Mid-month I got to do a shoot for Elyria Jewels in Boulder, CO. Elyria’s pieces balance “industrial chic with a luxurious, bohemian aesthetic,” and as you can see, use a variety of materials from mixed metals to rose cut diamonds, black diamonds, brilliant cut diamonds, and more. For this shoot, I received a package of several rings, and the owner asked for a variety of group shots. This gives her some flexibility when using the images for different online and in-print purposes.